Jamshedpur, Feb. 10: Tata Steel takes several steps to protect its brand and products being used and sold by unauthorised entities. The Company engages with the local law enforcement authorities to keep a check on such activities.
On February 7, 2020, the sustained efforts of Tata Steel’s brand protection team resulted in apprehending a racket involved in the theft of in-transit Tata Tiscon TMT rebars in Bihar’s Gaya district. The material recovered at the Yadav Line Hotel located on the National Highway-19 (NH-19) in Gaya is approximately 2 tonnes and is valued at Rs 1.18 lakh.
Tata Steel appreciates the support and action taken by the Bihar Police in containing such an organised crime. Tata Steel will continue to monitor and act against any such illegal activities impacting its assets and brand by collaborating with the concerned law enforcement activities.
It has been observed that in most of such cases there is a common nexus between the operators of trucks and sites (such as line hotels), where such illegal activities take place. The stolen material enters the supply chain and causes confusion in the minds of consumers regarding the quality and source of the goods. It also contributes to loss to the economy in the form of uncollected taxes and feeds such an organised crime.