Max Life Insurance conducts research on retirement planning

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Patna : Max Life Insurance has always believed in constantly checking the pulse of the market to come up with products that are suited for the evolving and changing needs of today’s consumers. A consumer research carried out by Max Life

Insurance in association with Nielson India pointed to a yawning gap that currently exists with respect to retirement planning. While believing that retirement planning is one of the most important financial goals of one’s life, most individuals have done nothing to adequately prepare for it.

The research revealed that the financial security of the spouse is the foremost concern of individuals apart from maintaining the current lifestyle in the retirement years. These elements have been captured, both in the product design and customer communications.

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